SciGirls was interested to see this post on pink tools. We've had out own design discussions about pink. In a nutshell: Should Izzie embrace the pink?
Ultimately, we decided to open the SciGirls palette beyond the pink-purple haze. We wanted to fight the "pinkware" stereotype found in many girl products and let SciGirls identify with whatever colors strike their fancy.
But it's crazy that the pink discussion follows on up the ranks to products for women. Perhaps that's because the grown up audience is so completely split on the topic. In the blogger's informal survey, she found half the women liked the idea of pink tools and half said, "No go." Go figure!
Thursday, December 3, 2009
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment